What’s the easiest way to get your audience’s attention? Steal it.
So you want something from people. Maybe to have them buy your stuff, or support your cause, or to just plain love you. But they won’t—unless you grab them and give them a damned good reason.
A good design is like a .44 Magnum. It’s great at communicating with people. And you know what else is? Words.
Unless you’re taking the law into your own hands, a well-aimed design loaded with high-caliber words is the only way to get people to pony up right now. So you’ve got to ask yourself one question: Could your website deliver a legendary monologue and blow someone’s head clean off?
Well, could it? Not yet it couldn’t…
P.S. If you’re looking for that free consulting I was offering, I’m afraid you just missed it. Aww, sorry. Okay, what about this: I can’t do free, but how would you fancy a review of your site, worth $197 USD, for an almost comically low $97? That’s a beautiful PDF for you to keep, with recommendations for improving everything from user experience & information architecture to bounce rate & conversions. Use it wisely, and you’ll be laughing all the way to the bank. Yeah? Click here to go straight to the submission form.