Eight Lessons for Online Marketing Success I Learned From Direct-Response Advertising


Do you think an industry worth $170 billion dollars, and still growing during a recession, might have something to teach us about making money?

I think so. Especially when that industry is built entirely on a particular kind of marketing—a kind of marketing which is directly applicable to the Internet.

In this guest article for the KISSmetrics blog, I outline eight principles for success used in direct-response advertising, and how they relate to online marketing. Click here to read it now…

D Bnonn Tennant
‘The Information Highwayman’

D Bnonn Tennant, ‘The Information Highwayman’, signs his name to this

other articles along these lines